Netflix's Latest Numbers Show It Has One Demographic in Mind
I’ve definitely been starting to get the feeling lately that Netflix are becoming a more traditional network with chasing youth. Clearly they want the younger viewers who have more time on their hands to binge watch in a weekend and make something part of pop culture immediately, as opposed to say Marvel shows where adults might have more on and not have the time to watch all 13 episodes in a single weekend. Reportedly that was an issue with Netflix when it come to the length of Marvel shows in fact, that they wanted them cut down from 13 episodes to 10 episodes, so clearly they are starting to really value how fast shows are getting watched
Suddenly caring so much about the initial ratings feels a little like a betrayal of Netflix’s original intention to me though? I always understood it to be set up to provide as much content as possible in order to keep subscribers interested, and then first weeks viewing figures or the youth demo doesn’t really matter, we are free to watch in our own time. Only now they seem to be returning more to how the original networks did it when they boast about how many viewers watched certain shows in the opening week, and I feel a little bit concerned about how that might affect content that is aimed at older people :( I always hated that system in America where older viewers and overall viewers don’t count at all, it’s only the youth demo that counts, and it feels like things are going backwards if Netflix do start chasing the youth vote at the expense of other shows. Especially when Netflix don’t even have advertisers to worry about, so one age group really shouldn’t be valued any more than another
And side note, but it is INCREDIBLY annoying when I sort my Netflix watch lost in the order I want to watch next, and then the damn thing keeps rearranging itself next time I open the app, does anyone know of any way to prevent this?
Also LiveJournal send something about a #10yearschallenge to my inbox, anyone else get this? (ETA Well just browsed through the tag, and it seems to be exclusively all Russian users other than me!) Apparently ten years ago I was watching season 3 of Supernatural for the first time
https://frelling-tralk.livejournal.com/658904.html
https://frelling-tralk.livejournal.com/659270.html
https://frelling-tralk.livejournal.com/659990.html
I never really go back and read old entries any more, it’s strange to read some of those entries and comments and remember that that was all ten years ago now. And a little sad to see some old faces commenting that I have completely lost touch with since...
I’ve definitely been starting to get the feeling lately that Netflix are becoming a more traditional network with chasing youth. Clearly they want the younger viewers who have more time on their hands to binge watch in a weekend and make something part of pop culture immediately, as opposed to say Marvel shows where adults might have more on and not have the time to watch all 13 episodes in a single weekend. Reportedly that was an issue with Netflix when it come to the length of Marvel shows in fact, that they wanted them cut down from 13 episodes to 10 episodes, so clearly they are starting to really value how fast shows are getting watched
Suddenly caring so much about the initial ratings feels a little like a betrayal of Netflix’s original intention to me though? I always understood it to be set up to provide as much content as possible in order to keep subscribers interested, and then first weeks viewing figures or the youth demo doesn’t really matter, we are free to watch in our own time. Only now they seem to be returning more to how the original networks did it when they boast about how many viewers watched certain shows in the opening week, and I feel a little bit concerned about how that might affect content that is aimed at older people :( I always hated that system in America where older viewers and overall viewers don’t count at all, it’s only the youth demo that counts, and it feels like things are going backwards if Netflix do start chasing the youth vote at the expense of other shows. Especially when Netflix don’t even have advertisers to worry about, so one age group really shouldn’t be valued any more than another
And side note, but it is INCREDIBLY annoying when I sort my Netflix watch lost in the order I want to watch next, and then the damn thing keeps rearranging itself next time I open the app, does anyone know of any way to prevent this?
Also LiveJournal send something about a #10yearschallenge to my inbox, anyone else get this? (ETA Well just browsed through the tag, and it seems to be exclusively all Russian users other than me!) Apparently ten years ago I was watching season 3 of Supernatural for the first time
https://frelling-tralk.livejournal.com/658904.html
https://frelling-tralk.livejournal.com/659270.html
https://frelling-tralk.livejournal.com/659990.html
I never really go back and read old entries any more, it’s strange to read some of those entries and comments and remember that that was all ten years ago now. And a little sad to see some old faces commenting that I have completely lost touch with since...
Tags: